The key to a successful newsletter strategy is valuable content.
Any advertising consultant, marketer or sales professional will tell you that repeated contact and repetition of message is the key to success. But there is a not so fine line between pestering someone and providing value. A weekly sales message is going to result in a lot of unsubscribes or a low open rate.
The key to a successful newsletter strategy is valuable content. Having an audience that looks forward to your newsletter because it provides valuable and actionable content is a great way to stay top of mind, so when they need your product or services, they immediately think of you.
At Speaking of Success, we can provide original content or proof and edit yours’ and publish it to your email list as well as social media in an attractive, modern format. We will keep your list(s) up to date, track your progress, provide detailed metrics and help you grow your business.
A well-written newsletter with relevant content will...
- Drive Sales
- Position You as the Subject Matter Expert and Opinion Maker
- Strengthen Your Brand
- Create a Loyal Community
- With Analytics, Identify What Your Readers are Interested In
- Drive More Traffic to Your Website or Sales Funnel
- Create Momentum for New Products and Services
- Identify Potential Customers and Clients
- Create Long-Term Relationships with Clients and Potential Clients
- Generate New Leads
- Boost Your Social Media Following
- Weekly, biweekly, or monthly newsletters
- Formatted to match your brand
- Created and published on the world's leading newsletter platform, Constant Contact®
- Single, double, or more articles per edition
- Well researched, original content
- Other features available
- Customer Q&A
- Featured clients
- Upcoming company or industry events
- Advice and tips
- Or whatever you believe your clients or customers need
Get your newsletter back on schedule!
Contact Rich Austin at:
"Rich Austin has worked as a writing consultant for my firm from October of 2014 to present. His responsibility includes research of my websites navigational keywords, writing content, and to provide marketing and SEO expertise. Rich proved to be an efficient, hard-working, and punctual professional. I was very impressed with Rich's ability to complete all work in a timely and professional manner. The content is always very precise and thorough. He has also been a very loyal business partner, and friend. I highly recommend Speaking of Success and Rich Austin for any speaking, or writing for success consulting job. He is an excellent person; anyone would enjoy working with him."
Danilo Reyes, President
Available Staffing Network, LLC